THE CHALLENGE

Being a property portal it was very important to generate queries in effective cost as well as huge in numbers. And to add brokers to propfrill to advertise on it. Although site was built with a great design but we required a landing page for each project and to draft a design which make projects to be explored with ease. Our main target, while developing a property portal, was to strike the right chord with the target audience and it was admit able that creation of such a website was not as easy as it seems. It’s not always a great idea that makes a great website. Even simplest of ideas can be used to create great websites. To do that, there was a need to consider every important aspect and inherent feature that a property portal includes.

THE RESULTS


100,000
Visitors Visited on Propfrill for different projects in a Month
5000
Enquiries Generated in a Month
55%
Decrease in Cost Per query

STRATEGY & RESEARCH

  • Research on total number of existing and upcoming projects in nearby location.
  • Figure out under Construction and ready to move in options out of those projects.
  • Find out projects in demand and those builders who were pumping money in advertising.
  • Targeted them who were looking for projects which were going to be delivered within a year or less.
  • We filtered similar ticket size projects.
  • We remarketed all property buyers who searched property in past six months.
  • We targeted all employees of the corporate field of the given location.
  • We started giving property news on regular basis.
  • We started writing blogs through property experts.

SERVICES USED


RESEARCH
CONTENT & CREATIVE
PAID SEARCH
PAID SOCIAL

CONNECT WITH US

ENGAGE &
EXPERIENCE

Building NO. : D-186, Street No 3/3, Swaroop Nagar
Delhi - 110042.
Mobile.: +91 9650337799, +91 9560337799

hello@gtftechnologies.com


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